National and Local Media Coverage of
Middlebury College Bookstore
The Middlebury College Bookstore is in the news again in the September 6, 2009 newspaper the Times Argus (click on link below):
It Takes an e-villiage
I noticed this article doing a Google search. It is from the American Booksellers Association. Check out the link below. The article "A Paradigm Shift" is at the top of page 9:
"A Paradigm Shift"
Middlebury College Bookstore is the leading college bookstore in the world using Facebook Pages and Web 2.0 merged with business and web technologies; below is a plethora of articles documenting some of our past history and approaches to using these technologies. Click on the blue links below to learn more.
Facebook Brand Marketing emailed the Middlebury College Bookstore on February 20, 2008:
"Hello, Congratulations on building exemplary Business Pages on Facebook! We’re very excited to reach out to you with an opportunity to be featured in future marketing collateral for Facebook. Attached is a permissions request agreement allowing use of a screenshot(s) of your Facebook Page (representing your local business). Electronic signatures or email confirmations are strongly preferred. We will need your approval no later then Friday, February 22nd, 2008."
Brand Marketing | Facebook, Inc.
Facebook emailed us the following comment on April 23, 2009:
"I sit next to Kasey Galang and have worked w/ Oliver. we love your page! really creative stuff you guys are doing with it -- we sing your praises whenever we have the opportunity."
Jon Fougner, Market Development of Facebook Ads and Facebook Pages
Forbes Magazine
Campus Technology Magazine
Long Island Business News (LIBN)
Campus Marketplace
OMMA (Online Media, Marketing & Advertising)
New Media Promotion (Bookstore mentioned on slides 33 & 34)
Idea Garden Consulting: Bluring the Lines with Technology (Bookstore mentioned on slides 77 & 78)
MiddPoints
“Strange, isn’t it? Each man’s life touches so many others lives.
When he isn’t around, he leaves an awful hole, doesn’t he?”
It’s a Wonderful Life, 1946 movie
Social media allows one the ability to touch the lives of many.
If you are a reporter with a national media outlet, and want to interview me regarding Web 2.0, Facebook, or how businesses can integrate web, social networking, and in-store technologies for business success, contact me at rjansen@middlebury.edu
Middlebury College Bookstore on Facebook
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